TEXT AND EMAIL MARKETING
Messages land. Jobs come back.
Your past customers are the easiest jobs you'll ever win. We set up business texting and email the right way, write campaigns in your voice, and send them on a schedule, so your messages reach inboxes and phones instead of spam folders.
Free tool · 2 minutes
The Text and Email Readiness Check
Eight questions show whether your messages will reach people and get answered.
Try it nowYour messages aren't landing.
You sent a text blast, and half bounced. Your email campaign went straight to spam. Or you never sent anything, because you weren't sure what's allowed.
The rules got stricter. US carriers require registration for business texting from local numbers, and unregistered messages get blocked. Since 2024, Google and Yahoo require bulk email senders to authenticate their domains and offer one-click unsubscribe.
Meanwhile, hundreds of past customers sit in your phone, waiting to hear from you.
Good customers shouldn't miss your message because of a setup gap.
What are text and email marketing services?
Text and email marketing services set up a business to send promotional and helpful messages by SMS and email the right way: registering business texting, authenticating the email domain, collecting consent, segmenting customers with tags, writing campaigns, and scheduling sends. Every message includes an opt-out, and replies land in one inbox.
From setup to sent
1. Registered texting.
A2P 10DLC registration for your business number.
Leads to: Texts reach customers instead of getting blocked.
2. Authenticated email.
A sending domain with SPF, DKIM and DMARC records, plus one-click unsubscribe.
Leads to: Emails reach the inbox, not spam.
3. Consent and opt-out.
Consent checkboxes on forms and automatic handling of STOP replies.
Leads to: You stay on the right side of the rules.
4. A clean, tagged list.
Past customers sorted by service, season and last visit.
Leads to: The right message reaches the right customer.
5. Campaigns in your voice.
Seasonal offers, maintenance reminders, newsletters and win-backs.
Leads to: Repeat jobs and referrals.
6. One inbox for replies.
Every reply lands on the customer's record.
Leads to: You answer fast and book the job.
Free tool
The Text and Email Readiness Check
Answer for the way you send texts and emails today.
- 1. Is your business texting registered (A2P 10DLC)?
- 2. Is your email domain authenticated?
- 3. Do you have consent for every marketing text?
- 4. Does every marketing text have an easy opt-out?
- 5. Is your list tagged by service and last job date?
- 6. Does each campaign have a real reason to send?
- 7. Do replies reach a real person quickly?
- 8. Do you count bookings from each campaign?
How we launch your campaigns
1. Map.
On a free systems call, we look at your customer list, your channels and your seasons.
2. Set up.
We register your texting, authenticate your email, clean and tag your list, and write your first campaigns.
3. Send and review.
Campaigns go out on schedule. We track replies, bookings and opt-outs, then adjust.
We build the system. You grow the business.
Nobody opens a business to have messages blocked. We're here to change the ending.
We helped a duct and vent company quit paying for HomeAdvisor leads. Today their Google Business Profile keeps their calendar full, and their past customers hear from them every season.
What changes when your messages land
Without a setup
Texts get blocked. Emails hit spam. Past customers forget you.
With a setup
- Messages reach phones and inboxes.
- Past customers book again.
- Slow seasons fill faster.
- You decide what's next. More trucks. A bigger crew. A day off.
Questions owners ask
What are text and email marketing services?
Text and email marketing services set up business texting and email the right way, including registration, domain authentication, consent and opt-outs, then write and schedule campaigns to past customers and leads.
Why are my business texts getting blocked?
US carriers require A2P 10DLC registration for business texting from local numbers. Unregistered or rejected registrations get filtered or blocked.
Why do my marketing emails go to spam?
Usually the sending domain isn't authenticated with SPF, DKIM and DMARC, or messages lack a one-click unsubscribe. Google and Yahoo require both for bulk senders.
Do I need permission to text customers?
Yes. Get clear written consent before sending marketing texts, include opt-out instructions, and honor STOP replies right away. Confirm current rules with your attorney.
Text or email: which works better?
Both. Texts get seen fast and suit short, timely messages. Email suits longer content, photos and newsletters. Most campaigns use both.
What does text and email marketing cost?
Cost depends on list size, channels and how many campaigns we write. Message and registration fees come from your platform and carriers. We share pricing on your free systems call.
Related Articles
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- Reviews, Referrals & ReactivationHow to Win Back Past Customers: A Reactivation Playbook for Service BusinessesYour past customers are your cheapest jobs. Learn how to clean your list, pick the right offer, and run a reactivation campaign by text and email, with copy-ready templates.
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- Reviews, Referrals & ReactivationHow to Get More Referrals: A Referral Program Guide for Service BusinessesReferrals close faster and cost less. Learn when to ask, what to offer, copy-ready referral request templates, and how to track and thank every referral.
Reach the customers who already trust you.
Book a free systems call. We'll check your texting and email setup and show you the first campaign to send.
Read the full guide: Text and Email Marketing for Small Business: Setup, Rules and Campaigns to Run