GENERATIVE ENGINE OPTIMIZATION
Get your business named in ChatGPT and Gemini.
Your customers ask AI who to call. AI names a few businesses and skips the rest. We build the foundation AI trusts, so your name comes up and your phone rings.
Your Google profile first. Then a website built for AI. Then more calls.
Free tool · 2 minutes
The AI Visibility Check
Eight questions show whether ChatGPT and Gemini have reasons to name you.
Try it nowTHE NEW FRONT DOOR
AI names a few businesses. Everyone else gets skipped.
Your customers used to scroll a page of ten blue links. Now they ask ChatGPT or Gemini, "Who's the best roofer near me?" They get three or four names back. Not ten.
The shift happened fast. 45% of consumers used AI tools to find local businesses in the past year, up from 6% the year before (BrightLocal, 2026). Yet ChatGPT recommends only about 1.2% of local business locations (SOCi Local Visibility Index, 2026).
So the question isn't whether your customers use AI. They do. The question is whether AI knows enough about you to say your name.
You're tired of guessing what Google wants. Now there's a second machine to guess about.
Good work shouldn't lose jobs to an AI answer you never got a chance to be in.
What is generative engine optimization?
Generative engine optimization (GEO) is the work of getting a business mentioned and cited in answers from AI tools like ChatGPT and Google Gemini. For a local business, GEO means a complete Google Business Profile, the same name, address and phone everywhere, a website AI quotes, with a page for each service and town, and fresh reviews and local mentions, so every source AI reads tells the same story.
HOW ONE STEP LEADS TO THE NEXT
From foundation to revenue in five steps.
AI doesn't guess. AI repeats what the web already agrees on about you. Each step below gives AI one more reason to trust you, and each step makes the next one work.
1. Your Google Business Profile is complete.
Gemini reads your Google profile directly. Hours, services, category, photos and reviews all feed the answer.
Leads to: Google and Gemini have a clear, trusted record of your business.
2. Your info matches everywhere.
Same name, same address, same phone on your profile, your website, Facebook and every directory.
Leads to: AI tools cross-check your details and find agreement instead of doubt.
3. Your website says what you do, in plain words.
One page per service. One page per town you serve. Real answers to real customer questions. Structured data AI reads without guessing.
Leads to: AI has a source to quote when a customer asks a specific question.
4. Proof shows up on other sites.
Fresh reviews, replies to reviews, and mentions on local sites.
Leads to: AI sees other people vouching for you, not only you talking about you.
5. AI names you.
When a customer asks ChatGPT or Gemini for your trade in your town, your business is in the short list.
Leads to: More calls from people who already chose you. More booked jobs. More revenue from a source you own.
Free tool
The AI Visibility Check
Answer yes or no. If you're not sure, answer no.
- 1. Is your Google Business Profile complete and active?
- 2. Do your name, address and phone match on every listing?
- 3. Does your website have a page for each service and each town?
- 4. Do your pages answer questions in plain words?
- 5. Did you get new reviews this month?
- 6. Do other local sites mention your business?
- 7. Does your site have business and FAQ schema?
- 8. Have you asked ChatGPT and Gemini who to call for your service in your town?
OUR PROCESS
We build the foundation. You keep the business.
1. Grade.
Answer 10 yes or no questions about your Google profile. Get your grade in about 90 seconds. Free.
2. Fix.
On a 30-minute Blueprint call, we fix your Google profile with you, field by field. You log in. We never ask for your password.
3. Build.
We build your website to match your profile and listings exactly. Service pages, town pages, plain-language answers, structured data and fast load times, all aimed at one job: getting you named and getting you calls.
4. Keep.
AI trusts what stays current. We keep your reviews coming, your replies on time, your profile posts fresh and your info consistent across the web.
Your AI search website includes
- A website matching your Google profile and listings word for word
- One page for every service you offer
- One page for every town you serve
- A question-and-answer section on every key page, written the way customers ask
- Structured data (schema) for your business, services and FAQs
- Fast load times on phones
- Forms and booking connected to your follow-up, so no lead sits waiting
- A Google profile fixed and matched before launch
Nobody opens a business to watch the phone stay quiet.
We're here to change the ending.
We helped a duct and vent company quit paying for HomeAdvisor leads. Today their Google Business Profile keeps their calendar full.
We start with the profile because AI does too. Then we build the website on top of the profile, not beside the profile.
What waiting costs you
- Your competitor gets named in the AI answer. You don't.
- The customer never sees a list long enough to find you.
- Every month, the gap between the businesses AI trusts and everyone else gets wider.
What changes when AI knows your name
- Customers call already sure they want you.
- Your calendar fills from sources you own, not leads you rent.
- You decide what's next. More trucks. A bigger crew. A day off.
You're back in control of your business.
Questions owners ask
What is generative engine optimization?
Generative engine optimization (GEO) is getting your business mentioned and cited by AI tools like ChatGPT and Gemini. The work covers your Google profile, matching listings, a website AI quotes, and reviews and mentions on other sites.
What is the difference between GEO and AEO?
AEO targets direct answers in search results and voice assistants. GEO targets being named in AI chat answers. Both rely on clear, consistent, well-structured information about your business.
How do I get my business mentioned in ChatGPT?
ChatGPT names businesses the web agrees on. Make your Google profile complete, keep your name, address and phone the same everywhere, build a website explaining each service and town in plain words, and earn fresh reviews. BrightLocal found business websites make up 58% of the sources ChatGPT cites for local searches.
How does Google Gemini pick local businesses?
Gemini draws on Google Maps and your Google Business Profile. Google connected Business Profiles to the Gemini app in June 2026. A complete, accurate profile gives Gemini a clear record to work from.
Do I need a new website, or a better Google profile?
Start with the profile. The profile is the foundation Gemini reads first. Your free grade shows what to fix. A website built for AI comes next, so ChatGPT and other tools have a full source to quote.
Do you guarantee my business will show up in ChatGPT or Gemini?
No one controls what AI tools say. We build every piece AI looks for, so you give AI the most reasons to name you.
How long before AI starts mentioning my business?
AI tools update on their own schedules. Profile fixes and consistent listings tend to show up first. Website content and new reviews add up over the following months.
Will my website connect to my calendar and follow-up?
Yes. Every form and booking feeds your follow-up system, so a new lead gets an answer right away.
Related Articles
- Local Search & AI VisibilityHow to Get Your Business Mentioned in ChatGPT and Gemini: 5 Steps from Foundation to RevenueAI tools name only a few local businesses. Here are the 5 steps to get your business mentioned in ChatGPT and Gemini, and how each step leads to more revenue.
- Local Search & AI VisibilityHow to Optimize Your Google Business Profile: The 10-Point ChecklistThe 10 things Google looks at on your Business Profile, how to fix each one, and why your profile now feeds Gemini's answers about your business.
- Local Search & AI VisibilityWhat Is Answer Engine Optimization? A Plain-English Guide for Local BusinessesAnswer engine optimization helps your answers appear in AI Overviews, People Also Ask and voice search. Learn what AEO is, how AEO differs from SEO and GEO, and 7 steps to start.
- Reviews, Referrals & ReactivationHow to Get More Google Reviews: The Honest Playbook for Service BusinessesCustomers want reviews from the last three months. Learn when and how to ask, copy-ready review request and reply templates, and the rules on incentives and review gating.
- Local Search & AI VisibilityHow to Rank in Local Search: The Local SEO Guide for Service BusinessesHow Google picks local businesses, and the 7 steps service businesses use to earn a spot in the map: profile, listings, local pages, reviews, mentions and tracking.
- Websites & Online BookingWhat Makes a Small Business Website Work: A Page-by-Page Guide for Service BusinessesA page-by-page guide to a service business website built to book customers: homepage, service pages, town pages, proof, booking, speed, and content Google and AI tools quote.
Get named. Get the call.
Start with your free profile grade, or book a call and we'll map your path from foundation to revenue.
Read the full guide: How to Get Your Business Mentioned in ChatGPT and Gemini: 5 Steps from Foundation to Revenue